Distribute releases directly to music directors, radio programmers and more
Build music promotion campaigns that get noticed. Pitch music to industry contacts securely with the trusted digital distribution tool used by major labels and top radio pluggers.

Verified Industry Contacts

Global Markets

Target by Format
Artists, Radio Pluggers, and Record Labels
use Caster to promote and service music

Artist
Build professional music promotion campaigns for radio servicing and distribute your next release securely to thousands of verified contacts. Play MPE’s curated promotion packages get releases directly to top content directors in radio, media, music supervision, blogs, retail, restaurants, and more. Promote independent music to Community, College, NonComm, Specialty Shows and other open radio formats spinning emerging artists. Caster is the same tool industry insiders use!

Radio Plugger
Play MPE’s vast (and routinely audited) distribution lists are packed with verified industry contacts. Target music directors, programmers and radio hosts by format, music genre and market. Whether you are promoting one artist, or a full roster spanning genres, Caster has a list for that. View downloads, opens and clicks per release in Reporting and easily export releases to MTR for radio tracking (across North America). Releases are hosted securely in Player.

Record Label
Streamline radio servicing and music promotion with bulk metadata entry, contact management, assets that never expire, and much more. Ensure sensitive pre-release content is protected (encryption/watermarking), set impact/take-down dates, and customize permissions. Service releases by target market and/or share global releases to subsidiary labels for increased efficiencies. Caster is the global leader in secure, scalable music servicing and promotion.
Professional music servicing with global reach
Promote music with Caster
Building a release campaign with Caster is easy. Upload music files, input metadata, add promotional assets,
and select distribution packages (starting at $250). International promotion packages and a la carte lists by format and music market are available.

Step 1: Sign up
Sign up for Caster here. Next you will receive a Welcome Email where you can sign in and start building your first release campaign! To make promoting and tracking your music as efficient as possible, a MTR radio tracking account is automatically created for you.

Step 2: Upload
Upload mixed & mastered (broadcast-ready) song files (WAV/AIFF) and release artwork. Input release information and metadata. Select the release type (single/ep/album), song versions, (radio edit, clean, explicit, instrumental, album version) and music genre. Choose permissions and enable content directors to contact you.

Step 3: Promote
Input promotional copy and set a release impact date. Add an attention-grabbing subject line for your email blast. Include a press release, contact information, and links (music video, website). Attach promotional assets such as photos, one sheet and bio (up to 5). Promo pitches include 2 free resends (update with radio adds, media quotes, tour dates and more) which can be used within 6 months of the first send.

Step 4: Distribute
Select distribution packages for the email blast and recipients of your promotional release. A la carte packages are available by market and format or choose an International Bundle to reach further. Target recipients in radio, media, and industry VIPs. Add on global music supervisors, bloggers and/or curators in retail, restaurants and airlines.

Step 5: Summary
View a summary of the release and invoice line items (selected distribution lists) before submitting and checking out. Review all content, assets, and selected distribution packages for accuracy. Changes can be made after payment by contacting support.

Step 6: Export Release to MTR
If you promoted your release to formats in Canada and/or the US, click ‘Track Music’ from the “…” drop-down beside the release to export songs for radio tracking. Caster users get 10% off MTR. Track spins with MTR to know when and where songs are gaining traction across 5000+ radio stations in North America.