“Perception is reality” Have you ever heard the saying “perception is reality”? For most individuals, seeing something makes it real or true to them. This idea marks social media a very powerful tool. People are able to project an image they want you to believe. For example, an “artist” you never heard of might seem […]
Why an Artist’s Back Catalog Is So Important… and Why It Deserves Ongoing Promotion When artists think about music promotion, the spotlight usually lands on what’s new. New releases feel urgent, exciting, and time-sensitive. But an artist’s back catalog plays an important role in telling your evolving story while providing more opportunities for discovery. Your […]
WHOOOSH! – A Radio Show with Heart for New Music I’ve not been shy in letting people know I am the co-host of a very cool weekly radio show called WHOOOSH!. My co-host is Simon Le Bon – he of Duran Duran. Each week we play 11 tracks and talk a little smack in between […]
Our Annual Catalog Promotion Is Back for a Limited Time! Your favourite annual promotion is back! Now’s the time to load all of your catalog content into Player and choose as many distribution packages as you’d like. Releases that are one year old or more qualify – because your older music deserves some love too! […]
That’s So On Brand: Getting Your Music to Curators If you’re reading this blog, you probably already know what a music curator is…but just in case, let us explain for you: A music curator selects and organizes music for different ‘aural’ opportunities. Not to be confused with a music supervisor (who chooses and licenses music […]
Play MPE Partner Perks Alert – Get OnPitch FREE for 6 Months We’re always looking for new ways to help artists take control of their music promotion and connect directly with their audience. That’s why we’re thrilled to announce Play MPE’s newest partnership with OnPitch! To celebrate, we’re giving you 6 months free when you […]
You have a killer track, a great band, a lot of enthusiasm and no music team. You aren’t signed to a label; your manager is your bass player’s cousin Amy who once appeared on MTV’s TRL and you have zero contacts at radio. You’re ready to hustle and you know the song is worth the […]
Spread Holiday Cheer: Get Your Festive Music Heard with Caster It might seem early, but in the music world, holiday prep is already in full swing! While most people are thinking about Halloween costumes, radio programmers, music directors, and curators are already shaping the playlists that will soundtrack the holidays. Don’t let your festive single […]
Radio is Real: get your music to radio contacts everywhere Ah, the good ole days. I know this is a music blog, but I have to admit, sometimes I long for the days when I could pitch someone on the phone rather than email. Write a thank you letter after a get together, have an […]
Play MPE is thrilled to be wrapping up its first ever Caster Emerge contest! Since February, ten incredible finalists have been competing for the grand prize: a full year of free music promotion with Caster and radio tracking with MTR. The competition has been fierce, and the talent on display has been nothing short of […]