“It’s not in the stars to hold our destiny but in ourselves” ~ William Shakespeare When we say we have music industry experts on the Play MPE team, “what does that mean?” – you might wonder. May we introduce you to none other than, Lynn McDonnell, a Senior...
How to get the attention of music industry professionals in radio, A&R, music media, and more Whether you are aiming to ink a deal with a major label, secure radio airplay for your latest track, get media attention or entice venues and show promoters to book your...
We recently launched a simple, yet, integral update to the Play MPE platform to optimize music promotion distribution and discovery. We’ve enhanced our music promotion tool Caster, with extra metadata fields, to make releases even more discoverable by Tastemakers. On...
Why should you promote music to radio? It’s no secret that online streaming has become the standard in modern music consumption. However, you’d be surprised to know that traditional mediums still have their place in the music industry. In recent years vinyl has soared...
Writing a Music Marketing Plan Crafting an effective marketing plan is crucial for musicians seeking to maximize their reach and engage with their target audience. A well-structured music marketing plan outlines the strategies, tactics, and resources required to...
Promote your back catalog to music industry tastemakers around the world Play MPE is excited to run our annual back catalog music promotion again from November 24th, 2023 until January 1st, 2024. This opportunity comes around once a year! Now is the time to get...