Leading music promotion tool integrated with MTR
Caster gets your music to verified curators in radio, media and more. When you promote music to radio – you want to know if you are getting spins, right?! Great news! Play MPE’s leading music promotion tool Caster has integrated with radio tracking tool MTR. Now you can promote music and track radio airplay seamlessly.
Watch a quick video to show you how it all works!
Send your release to MTR from Caster
Sign up for Caster and set up a promotional release. Click ‘Track Music’ from either the pop-up or summary email to export your release to MTR. Caster users automatically have a MTR account. There’s no need to sign up if you are already using Caster to promote music. Export your release to MTR from Caster. It’s that easy.
Select songs to track at radio
After clicking ‘Track Music’ the songs from your Caster release will be exported to MTR. Select the songs you want to track and choose a start date. You can start tracking up to a month after you exported songs from Caster. If you want to track additional songs, you can upload more in the same step. Keep in mind – those songs must have also been sent to radio in order for MTR to detect airplay.
Choose a start date and tracking plan
Once you have selected songs and chosen a tracking start date, purchase a 1, 3 or 6 month plan. We recommend tracking for at least 3 months. However, you can extend tracking plans at any time!
View radio spins in the MTR dashboard
Once you have purchased a tracking plan, any airplay your song receives (from stations tracked by MTR), will show up in the dashboard. View a top level overview, or see spins by radio stations, cities and day parts. Compare tracking periods, and download reports to share with your team.
Compare release engagement to airplay
Want your release to have the best chance for success? Promote music to verified industry professionals, with Caster. Then track your spins with MTR. Caster is trusted by major labels, top promoters and artists around the world. Caster Reporting shows you which contacts have engaged with your release. Compare downloads with radio airplay reported in MTR. Know which curators to thank for the spins, and prioritize who to follow up with. View engagement by downloads, streams, and email opens. Plus, you get 2 free resends of your promotional email. Updated curators with the latest buzz and keep your campaign fresh.
Build music industry relationships
With Caster you can see which curators you should thank for radio spins, and prioritize who to follow up with to see if more radio airplay is in your future. View release downloads, streams, and email opens. Utilize your two free resends and blast out updated promotional emails throughout your campaign to keep your campaign fresh. Keep tabs on Caster Reporting and your MTR dashboard through the duration of your release rollout.
Learn more about getting the most out of your Caster music promotion campaign by following up with curators and using your resends.
Learn more about the nuances of MTR’s radio reporting and how to leverage spin data here.
Is radio good for music promotion?
If you are still on the fence about promoting your music to radio, Katy Krassner from Sirius XM’s Whooosh! has some thoughts on the subject. Read more here!
If you already promoted your music to radio and just want to track it, feel free to sign up for MTR to upload songs for fingerprinting. MTR tracks 5000+ radio stations across North America.
If you want to promote AND track your music, sign up for Caster first – a MTR account will automatically be created for you. Easy!