radio

Radio as a Social Force

‘Local conversation and local culture isn’t disappearing necessarily just because we have a world that’s more connected. In fact I think it allows some subcultures to blossom a bit more and for local conversations to have even more power and … Read More

Tips on How to Write a Radio Hit

‘Each song has its own secret that’s different from another song, and each has its own life. Sometimes it has to be teased out, whereas other times it might come fast. There are no laws about songwriting or producing’ – … Read More

The Importance of Radio in the Music Industry

Radio is a venue for discovery Since the first viable transmission of the human voice in 1919 radio has been one of the most powerful global mediums of communication. When someone curates the listening experience audiences are inevitably exposed to … Read More

How to Promote Music to Radio

Freddie Mercury captured the essence of radio best—by the catchiest vocal hook in a decade (you’re radio goo-gooing and radio gaga-ing as you read this, naturally), but also by the prescient “You had your time, you had the power.  You’ve … Read More