The early bird gets the radio spin I’m not gonna lie – sometimes people ask me why I write for a blog when I am so busy with oodles of my own high-profile work. Well, first of all, I love to write. And I love to write about music. And I really (honestly) love what […]
Gen Z Rediscovers Old Media: Why Radio Airplay Still Matters Gen Z grew up with streaming, social media, and instant access to music. So it might seem unexpected that this generation is reconnecting with older forms of media. From vinyl and CDs to long-form interviews and radio, traditional platforms are finding new relevance. One of […]
Introducing Play MPE’s New Satellite Radio Distribution Lists You called, we answered! We’re excited to share the launch of Play MPE’s new Satellite Radio lists. Available exclusively in the U.S. and Canada, these new offerings are designed to help you reach one of the most powerful and far-reaching platforms in radio today: SiriusXM. Why Satellite […]
The Algorithm Fatigue Crisis For the last decade, algorithms have defined how music is discovered. From simple data all the way to personalization and greater efficiency. But something is breaking. Listeners (especially from younger generations!) are increasingly vocal about feeling overwhelmed, uninspired, and fatigued by algorithm-driven discovery. When everything is optimized, everything starts to sound […]
“Perception is reality” Have you ever heard the saying “perception is reality”? For most individuals, seeing something makes it real or true to them. This idea marks social media a very powerful tool. People are able to project an image they want you to believe. For example, an “artist” you never heard of might seem […]
Why an Artist’s Back Catalog Is So Important… and Why It Deserves Ongoing Promotion When artists think about music promotion, the spotlight usually lands on what’s new. New releases feel urgent, exciting, and time-sensitive. But an artist’s back catalog plays an important role in telling your evolving story while providing more opportunities for discovery. Your […]
WHOOOSH! – A Radio Show with Heart for New Music I’ve not been shy in letting people know I am the co-host of a very cool weekly radio show called WHOOOSH!. My co-host is Simon Le Bon – he of Duran Duran. Each week we play 11 tracks and talk a little smack in between […]
Written by Rusty Roberts “Cassette tapes in blue Ford Ranger pick up truck” My earliest memories of music are like a fever dream of different things. My dad playing cassette tapes in his blue Ford Ranger pick up truck. Seeing music videos on MTV for “Free Fallin’” by Tom Petty on a Saturday morning. Playing […]
¡La Promoción Anual de Catálogo está de Regreso por Tiempo Limitado! ¡Tu promoción anual favorita ha vuelto! Ahora es el momento de cargar todo tu contenido de catálogo en Player y elegir tantos paquetes de distribución como desees. Los lanzamientos con un año o más de antigüedad califican, ¡porque tu música más antigua también merece […]
Our Annual Catalog Promotion Is Back for a Limited Time! Your favourite annual promotion is back! Now’s the time to load all of your catalog content into Player and choose as many distribution packages as you’d like. Releases that are one year old or more qualify – because your older music deserves some love too! […]