For music artists, social media has evolved into an equilibrium of unlimited opportunity to reach new audiences contrasted by what some might see as an endless trudge of content-based algorithm servitude. Like it or not, content creation is now a vital part of an artist’s career and should be leveraged to grow in the current […]
American Songwriter Song Contest 2023 winners announced Our partner American Songwriter has just announced the winners of the 2023 Song Contest! The Grand Prize Winner was selected by American Songwriter’s impressive panel of esteemed judges from the Top 25 Finalists. Congratulations to the Grand Prize Winner A massive congratulations to the 2023 Grand Prize Winner […]
Promote music to top curators When it comes to music promotion, the digital landscape promises unlimited, unlocked potential. If you want your music to reach further than your local scene, you have to strategize beyond just hoping for playlist adds on streaming platforms, or going viral on social media. If you want to maximize marketing […]
“It’s not in the stars to hold our destiny but in ourselves” ~ William Shakespeare When we say we have music industry experts on the Play MPE team, “what does that mean?” – you might wonder. May we introduce you to none other than, Lynn McDonnell, a Senior Account Executive on our industry relations team. […]
If you’re reading this, you probably understand that music is not just an art form, it’s a business. Behind every tune is an ecosystem of potential earnings for the artist. With a catalog of great songs comes more merch sales, more performance opportunities, and, of course, more streams. What are music royalties, and how do […]
How to get the attention of music industry professionals in radio, A&R, music media, and more Whether you are aiming to ink a deal with a major label, secure radio airplay for your latest track, get media attention or entice venues and show promoters to book your musical project, most industry professionals have almost identical […]
We recently launched a simple, yet, integral update to the Play MPE platform to optimize music promotion distribution and discovery. We’ve enhanced our music promotion tool Caster, with extra metadata fields, to make releases even more discoverable by Tastemakers. On the flip side, we’ve also improved our music discovery tool Player, by adding additional filter […]
Why should you promote music to radio? It’s no secret that online streaming has become the standard in modern music consumption. However, you’d be surprised to know that traditional mediums still have their place in the music industry. In recent years vinyl has soared in popularity and CDs have seen a resurgence as well, jumping […]
International Songwriting Competition (ISC) 2023: ISC Special Promotion Stocking Stuffer Do you want to get your music into songwriting competitions and win music prizes? Our friends at the International Songwriting Competition are running another special promotion, just in time for the holidays! Play MPE, is of course, providing a very special prize for one lucky […]
Writing a Music Marketing Plan Crafting an effective marketing plan is crucial for musicians seeking to maximize their reach and engage with their target audience. A well-structured music marketing plan outlines the strategies, tactics, and resources required to promote your music effectively. Applying for Canadian grant funding can provide artists with a valuable opportunity to […]